MediaRig Mosaic - Video Rich Navigation
Today’s multi-channel operators are seeking new solutions to differentiate their video services from that of their competition – “competition” being anything that draws their subscribers away from the set-top box. Operators are struggling with meeting market and regulatory requirements such as digital switchover, demand for VOD and HD, STB limitations and other factors that often constrain their ability to be innovative. Any new feature under consideration must be evaluated quickly, integrated seamlessly into the existing architecture, and rolled-out with a minimum of engineering effort. Ideally, once implemented, the new feature would not only aid in the retention of subscribers, but have the ability to contribute to the bottom line as well.
MediaRig® Mosaic from Ligos is just such a solution. Mosaic is a cost-effective headend-based enhancement to the existing Interactive Program Guide that allows operators to provide video-rich, next generation guide channels, even on an install-base of DCT-2000 class STBs – with no changes to those STBs. Not only do Mosaic-enabled channels deliver a more compelling subscriber experience, but they present operators with new revenue opportunities as well. Statistics show that subscribers spend up to 10% of their viewing time within the program guide, and there are few better opportunities for advertising and promotion than when the viewer is in discovery mode.
Using a tiled “video montage” layout, a mosaic channel shows multiple thumbnails of high-quality live video streams on a single TV screen. The viewer uses the arrow buttons on their remote control to navigate and highlight individual tiles and hear the accompanying audio, and can directly tune to that channel if something captures their interest. With MediaRig Mosaic, MSOs can group together similarly themed content to create audience-specific portals for News, Sports, Children’s, Movie and local programming. Mosaic channels are also ideal for applications that can really differentiate your service from the competition, such as local weather and traffic cam channels and “event” television. And MediaRig Mosaic is the ultimate way to obtain new revenues by incorporating interactive advertising, promotions for services such as triple-play, VOD and PPV portals and more.
In a 1RU space, a compact MediaRig Mosaic system replaces a rack full of headend equipment that might otherwise be required to generate a single video rich channel. Mosaic is compatible with a wide variety of industry EPG middleware solutions including Gemstar-TV Guide International’s i-Guide™, Aptiv Digital, Microsoft, SARA, MDN 3.0 and EBIF. As a result, MediaRig Mosaic is one of the most widely-deployed solutions worldwide for enhanced guides.
Multichannel providers in the Cable, Telco Video and DBS segments interested in MediaRig Mosaic are invited to contact us through our Information Request Form, or by phone at 888-464-8765 (toll free) or 415-249-0100 ext. 101, weekdays between 8:30am and 5pm Pacific Time.
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